How a Jeep Paint Color Helped Protect Soldiers in WW2

The history of the Jeep is a vast and interesting one.  A vehicle doesn’t exist in one form or another for over 75 years and not build up some interesting facts and stories along the way.  This latest one comes from Jalopnik about how a paint job the Jeep had during the war was there to help protect soldiers.

The Jeep of WW2 typically featured a star known as the “invasion star.”  It was on the roof of the old Jeeps and in some cases, the star would be surrounded by brown paint.  It turns out that the brown paint was not a stylistic choice, but one made in hope of protecting the soldiers from chemical attacks.

“The paint’s purpose was to protect against chemical weapons attacks.  It’s called “M5 liquid vesicant detector paint””

The paint worked as a warning for the soldiers in the Jeep.  If the paint went from brown to red, that meant the soldiers were in danger of a chemical attack.  It was placed on the roof of the Jeep to be easily observed.

If you’re looking to find out more about the current line-up of Jeeps, click the link and see the selection on Bayside Chrysler Jeep Dodge.  Be sure to like the dealership on Facebook, follow us on Twitter, and subscribe to our YouTube channel, to stay up to date on auto news and our special monthly offers.

Jeep Brand Wins Big at MudFeast!

Jeep won big up at the 24th annual “Mudfest”.

Between the two, Jeep and Ram trucks won three of the six vehicle categories with the all-new 2018 Jeep Wrangler taking home top honors, being voted “Northwest Outdoor Activity Vehicle of the Year” by automotive journalist members of NWAPA.

“Jeep has taken the Wrangler to a new level, adding safety, technology and on-road refinement to its unparalleled off-road prowess. NWAPA members were impressed by the Wrangler’s performance both on and off the road,” said John Vincent, President of NWAPA. “The 2019 Ram 1500 once again raises the bar for full-size pickup comfort and refinement. It features a cabin that rivals luxury cars, and capability to do any work that it is asked.”

In addition to taking overall top honors, the 2018 Jeep Wrangler was also named the winner of the Compact and Mid-size Utility class and the Extreme Capability class.

If you’re looking to find out more about the current line-up of Jeeps, click the link and see the selection on Bayside Chrysler Jeep Dodge.  Be sure to like the dealership on Facebook, follow us on Twitter, and subscribe to our YouTube channel, to stay up to date on auto news and our special monthly offers.

The Ads for the new Jeep Wrangler and Cherokee Are Here!

Jeep is launching a new marketing campaign to boost the profile of two of their most anticipated vehicles.  The all-new 2018 Jeep Wrangler and 2019 Jeep Cherokee.  Both of these new vehicles will be getting a series of video and print ads to promote all the great new features.

For the all-new 2018 Jeep Wrangler, the new ad is called “Freedom and Adventure”.  The ad is clearly meant to highlight the longevity that few vehicles like the Wrangler have enjoyed.  For a machine that has been around in various forms since World War 2, it is not hard to show iconic imagery of it through the years.  Add on top of that a rousing music track and it shows that the Wrangler has been a vital vehicle throughout history and that the 2018 Wrangler looks to continue that legacy.

The title of the video ad for the 2019 Jeep Cherokee is “The World Comes With It”.  The video is set to “Go Your Own Way” by Fleetwood Mac and it sure does live up to the title of that song.  The focus of the ad for the new Cherokee is the freedom that comes from having a Jeep.  Whether you’re driving it on a city street or in the country, the Jeep Cherokee is designed in a way to appeal to everyone.