Is Jeep Being Spun-Off From FCA?

In the recent years, Jeep has been leading the sales for the Chrysler family.  It is one of the most popular brands in America and is starting to really catch on globally.  Jeep has been expanding into various different countries and is becoming a global phenom.  Does that mean it is time to start thinking of Jeep being its own brand?

The Detroit Free Press spoke with Fiat-Chrysler’s chief Sergio Marchionne and asked if he was considering making Jeep and Ram trucks their own brand?  The response was “Yes.”

Would spinning Jeep and Ram trucks off into their brand really change things?  Not really.  Marchionne did the same thing with Ferrari and it turned out fine for everyone.  Jeep and Ram trucks getting their own brand would make a splashy news headline, but ultimately wouldn’t impact either brands.  It may just be Marchionne wanting to keep the raising trend for both brands up by doing what he can to make sure Jeep and Ram are consistently news-worthy.  In the end, Jeep and Ram will continue to produce quality machines no matter what brand they are operating under.

If you’re looking to find out more about the current line-up of Jeeps, click the link and see the selection on Bayside Chrysler Jeep Dodge.  Be sure to like the dealership on Facebook, follow us on Twitter, and subscribe to our YouTube channel, to stay up to date on auto news and our special monthly offers.

Is the Jeep Yuntu a Preview of a New American Jeep?

What’s next for the Jeep brand?  Jalopnik has taken a look at what is the current trend that is happening in the SUV world and how will that effect Jeep?

The trend is three rows of seating.  It’s a current desire of most SUV drivers and it is something that Jeep is needing into their upcoming line-up.  That’s where the Yuntu Concept comes in.

The Yuntu is a concept vehicle designed for China.  It’s a plug-in hybrid and that’s really about what is known.  The Yuntu is meant only for the Chinese market, a market that Jeep has been making strides in for a while now and is really looking to expand.  Based on the few photos that have come out of the concept Jeep.  The design of the Yuntu looks to be a cross between the Compass and the Renegade.

So what does this have to do with three rows and Jeep?  Jalopnik sees the Yuntu as a preview of what could be planned later on for American markets.  If Jeep is able to fit the three rows into their Chinese market, it may be a preview of things to come.  Considering that it seems to be what American buyers want, Jeep could be testing the waters in China.

If you’re looking to find out more about the current line-up of Jeeps, click the link and see the selection on Bayside Chrysler Jeep Dodge.  Be sure to like the dealership on Facebook, follow us on Twitter, and subscribe to our YouTube channel, to stay up to date on auto news and our special monthly offers.

Jeep Teaming Up with the NHL and New Jersey Devils

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Jeep and the FCA US Northeast Business Center is teaming up with the NHL for a new partnership with the Prudential Center and the New Jersey Devils.

This partnership puts Jeep as the “exclusive non-luxury vehicle of Prudential Center and the Devils” and will include new Jeep-themed graphics, displays, and prizes to be won at the Newark, New Jersey, arena.  It really boils down to NJ Devils fans seeing a lot more Jeep when they attend a game.  Jeep is taking over the Prudential Center and is giving the parking deck and the stairwells a makeover to push a Jeep experience.  This means the parking garage will make drivers feel like they are driving up an icy mountain.  The parking deck elevators will also offer a scenic, simulated ride behind the wheel of a 2017 Jeep Wrangler Unlimited.

The Jeep branding continues inside the Prudential Center itself with Jeep signs with LEDs and the Zamboni getting itself a Jeep-themed wrap.  Jeep is bringing the Jeep Frontier Club to the Center with an upscale lodge-like dining experience that will continue the feel of the outdoors that Jeep lifestyle appeals to.

Finally, Jeep will have plenty of their products on display for game attendees.  The Jeep Cherokee and Renegade will be on hand for people to curiously look at them and dream about the possibilities.  Jeep Product Specialists will be on-hand to answer any questions and help to encourage those fantasies.  If you’ve already given in and admitted that Jeeps are amazing and bought one and present your key, you’ll receive a special gift as well as a knowing nod that you made the right choice.  More gifts will be given away as prizes as well as a Jeep On-ice Challenge that will have people coming out onto the ice and getting a shot to make a shot for more prizes including winning a Jeep.

If you’re looking to find out more about the current line-up of Jeeps, click the link and see the selection on Bayside Chrysler Jeep Dodge.  Be sure to like the dealership on Facebook, follow us on Twitter, and subscribe to our YouTube channel, to stay up to date on auto news and our special monthly offers.