2014 Jeep Cherokee is Official!

2014 Jeep Cherokee - 01 The folks over at Jalopnik are bragging at the moment for breaking the news on the 2014 Jeep Cherokee.  Earlier today, they put out some behind the scenes leaks of the upcoming new version of the Jeep.  Since then, Jeep has confirmed that they indeed did get a scoop.

The original big unveiling date was scheduled, or at least being hinted at, for the upcoming New York Auto Show.  Jalopnik pushed up that official release date and forced their hand with releasing the first official photos.  Everyone else is jumping on the band wagon to give their two cents at the new design.

2014 Jeep Cherokee - 02The 2014 Jeep Cherokee has a new vision for the future.  This new exterior will certainly divide fans.  Jalopnik is a fan of it.  Autoblog thinks it’s going to be one of the most polarizing designs in 2014.  It’s certainly a departure with a crimped-back seven-slot grille.  The writer goes as far as to say it’s “got the makings of a design revolution.”

What do you think?  Do you like the new direction Jeep is going with the 2014 Jeep Cherokee?

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See If You Can Spot the Jeep Easter Eggs

UntitledQuick question for Jeep lovers. How closely have you looked at your Jeep? Think about it for a second. The reason I’m asking is that you might have missed something. A detail that was put in that one the most dedicated fans would not only find, but appreciate.

The Toledo Blade has done a little digging into the ‘easter eggs’ that the Jeep has been putting on their vehicles. They are tributes to the original Willys model from 60 some years ago.

Take a gander at the windshield of the Jeep Wrangler, for example. There’s a decal of the infamous front four rimmed grille honoring the legacy of the Jeep from World War 2. More of them are littered on various places.

It’s not just the Wrangler that has easter eggs. On the new 2013 model of the Wrangler Sahara and Rubicons, there’s a small Willys Jeep silhouette. The purpose is to mark the 10th anniversary of the Wrangler Rubicon. That same silhouette will be tucked away in the headlamp assembly of the 2014 Jeep Grand Cherokee.

According to Ralph Gilles, VP for product design at Chrysler, the practice began a few years ago. “It’s something that started three or four years ago and it’s really taken off. Now I have to almost control it. They can get out of hand. But (designers) are so proud of what they work on, they really are. It’s almost like actively trying to leave a legacy for the next generation.”

Take a second look at your Jeep, see if there is something there that you didn’t notice before. Never know what you might find if you look for it.

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Jeep Honors Our Troops With Super Bowl 2013 Ad

Jeep-Wrangler-Freedom-Edition-2012-Image-03-800I think it’s pretty much an unwritten rule that everyone knows there’s three parts to each Super Bowl that the public pays attention to.  First is the most obvious in the actual football game.  Second is the half-time show which, in this year’s case, was to see Beyoncé prove she does rules the world.  Last is for the commercials.  It’s gotten pretty ridiculous the past few years with most of them being leaked to the web days prior to the big game.  That still doesn’t stop everyone from picking and choosing the ad that stood out the most to them.

Chrysler has enjoyed the spotlight the morning after the Super Bowl as they tend to be the one chosen for favorite commercial.  Last year had the infamous Clint Eastwood and his gravelly voice telling America that it’s just half-time for the country.  Before that was Eminem supporting the Built in Detroit series of commercials that would go on to be a huge hit.  This year everyone was talking about Jeep.

The commercial named Whole Again was narrated by the one and only Oprah Winfrey.  Combined with majestic images of our service men and women returning home from war and a sweeping, dramatic score; There’s definitely an expression of admiration for the whole of the United states, both civilians and those who fight to protect them.  Like the previous commercials, Whole Again is able to strike an emotional chord to those who watch and the audience is responding very positively.

The story doesn’t end there, however.  The ad highlighted Operation SAFE return for US personnel coming home after active duty overseas.   Jeep will be donating up to $300,000 to the USO (United Services Organization) as well as part of the campaign.

You can join in on this effort.  By tweeting #joinOSR on Twitter, visiting Yahoo’s homepage, or by going to Jeep Operation SAFE Return’s website, Jeep will be donating $1 to a fund that will give our returning troops assistance with employment and incentives to purchase new cars.  Jeep will also donate to this charity based on vehicles sold.  That’s $250 for Jeep Wrangler, Wrangler Unlimited, and the Jeep Patriot Freedom Edition.

Make sure you follow up with any one of those ways to give back to those who have given so much.  They deserve all the support they can get from a grateful country.  Bayside Chrysler Jeep Dodge salutes our troops on the front lines and off.

For more details on Jeep’s line-up, visit our website to see a breakdown of each available model.  Like us on Facebook and follow us on Twitter for more Jeep news and special offers.