Tag Archives: Used Car

2013 Jeep Wrangler Takes Home Four Wheeler of the Year

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The Jeep Wrangler has taken home numerous awards in the past including Cars.com’s Best New Car for Off-Roaders, SEMA Show’s Hottest 4×4, and Ward’s Top 4 Engine. Now for the third year in a row, the Jeep Wrangler has taken home Four Wheeler‘s Four Wheeler of the Year award.

The 2013 Jeep Wrangler Unlimited Moab Edition was announced as the winner early last week, and before it was named winner, Four Wheeler put the Jeep Wrangler through its paces. They tested it out on an off-road trail, pavement, and on a ramp, and they noted, “The Moab traversed all of the sand we threw at it, and it threw plenty back.”

In addition to road performance, they also looked at the vehicles interior and were obviously impressed with the Wrangler’s additional driver comforts. One judge said, “The inside is getting almost too nice for a Wrangler,” but the judges were ultimately happy with the leather seats, audio system, and 6.5-inch touchscreen display since it never affected the vehicle’s off-road performance.

To read Four Wheeler’s full rundown of the 2013 Jeep Wrangler Unlimited Moab Edition, click here, and you can check out the Jeep Wrangler and the full Chrysler, Jeep, Dodge, and Ram line-up by stopping by Bayside Chrysler Jeep Dodge. View the online Jeep showroom here, and schedule a test drive by clicking here. You can also get more Chrysler, Jeep, Dodge, and Ram news by liking Bayside Chrysler Jeep Dodge on Facebook, following Bayside Chrysler Jeep Dodge on Twitter, and subscribing to Bayside Chrysler Jeep Dodge on YouTube.

Jeep Wrangler Tops List for 3rd Year in a Row

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If there is one thing that fans and critics can agree on, it’s the quality of the Jeep Wrangler.

As shown in the Sacramento Bee, the Wrangler is appearing for the third year in a row on Kelley Blue Book’s Best Resale Value in its class. It’s also the second year that the Jeep has been on the Top 10 list.

As Eric Ibara, director of residual consulting for Kelley Blue Book, notes about the third year win for the Jeep, “The iconic Wrangler leads the Jeep brand’s residual values. Not only does Jeep Wrangler command a significant amount as a used vehicle but it does so consistently year after year. Not surprisingly, Wrangler again finds itself on Kelley Blue Book’s Top 10 list.”

In case you’re wondering who has been awarding the honors on the Wrangler for years now, Kelley Blue Book’s KBB.com Best Resale Value awards are done by their staff of automotive analysts. They take a look at how well the vehicle can hold its price over five years of ownership.

Drivers know a good deal when they see one. That’s one way of seeing it with Wrangler seeing a spike in sales. Stop by Bayside Chrysler Jeep Dodge and take one for a test drive to see what all the hype is about. You can view the rest of the Jeep family online with our Showroom. Like our Facebook page and follow us on Twitter for more Jeep news and offers at the dealership.

Jeep Grand Cherokee Ad Turning Point for Company

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Chrysler has had a lot of success with their “Imported from Detroit” commercials that feature Eminem and the infamous “Half-Time in America” ads with Clint Eastwood. As popular as these as ads have been, another commercial has actually been more important according to the heads of Chrysler. That honor belongs to the Jeep Grand Cherokee, with a commercial that debuted in 2010.

The Detroit Free Press highlights interviews with the Chrysler and Fiat CEO Sergio Marchionne, as well as John Jay, the global executive creative direction for Wieden + Kennedy. In it, they both came to the conclusion that the commercial for the Grand Cherokee was the beginning of a new chapter for not only the products the company was making, but also their marketing.

“The Jeep was a turning point for Chrysler and was when our working relationship and creative work moved to a next level, “ says Jay. “There was so much at stake for that car to prove there was a new Chrysler in its devotion to product quality.”

The reasoning behind Marchionne’s thinking was that it was very important to let the public know that things were going to be very different with Chrysler after the bankruptcy, and different in a good way. This mindset even led him to delaying the launch of the Jeep Grand Cherokee to make sure that everything was handled right and the launch would go off without a hitch. It was a decision that would cost the company millions, but Marchionne believes it was the right choice.

“That was a turning point because it was the first car coming out of the company since its bankruptcy and we tweaked that commercial until the very end,” says Marchionne.

Take a look at the commercial for yourself and see if you believe that it was the best choice of rebirth for the company.

Be sure to visit the Bayside Chrysler Jeep Dodge website and view our new and pre-owned inventory. You can even schedule yourself a test drive. Like our Facebook page, and follow us on Twitter, for more Jeep updates.