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2013 Jeep Wrangler Takes Home Four Wheeler of the Year

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The Jeep Wrangler has taken home numerous awards in the past including Cars.com’s Best New Car for Off-Roaders, SEMA Show’s Hottest 4×4, and Ward’s Top 4 Engine. Now for the third year in a row, the Jeep Wrangler has taken home Four Wheeler‘s Four Wheeler of the Year award.

The 2013 Jeep Wrangler Unlimited Moab Edition was announced as the winner early last week, and before it was named winner, Four Wheeler put the Jeep Wrangler through its paces. They tested it out on an off-road trail, pavement, and on a ramp, and they noted, “The Moab traversed all of the sand we threw at it, and it threw plenty back.”

In addition to road performance, they also looked at the vehicles interior and were obviously impressed with the Wrangler’s additional driver comforts. One judge said, “The inside is getting almost too nice for a Wrangler,” but the judges were ultimately happy with the leather seats, audio system, and 6.5-inch touchscreen display since it never affected the vehicle’s off-road performance.

To read Four Wheeler’s full rundown of the 2013 Jeep Wrangler Unlimited Moab Edition, click here, and you can check out the Jeep Wrangler and the full Chrysler, Jeep, Dodge, and Ram line-up by stopping by Bayside Chrysler Jeep Dodge. View the online Jeep showroom here, and schedule a test drive by clicking here. You can also get more Chrysler, Jeep, Dodge, and Ram news by liking Bayside Chrysler Jeep Dodge on Facebook, following Bayside Chrysler Jeep Dodge on Twitter, and subscribing to Bayside Chrysler Jeep Dodge on YouTube.

Jeep Grand Cherokee Ad Turning Point for Company

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Chrysler has had a lot of success with their “Imported from Detroit” commercials that feature Eminem and the infamous “Half-Time in America” ads with Clint Eastwood. As popular as these as ads have been, another commercial has actually been more important according to the heads of Chrysler. That honor belongs to the Jeep Grand Cherokee, with a commercial that debuted in 2010.

The Detroit Free Press highlights interviews with the Chrysler and Fiat CEO Sergio Marchionne, as well as John Jay, the global executive creative direction for Wieden + Kennedy. In it, they both came to the conclusion that the commercial for the Grand Cherokee was the beginning of a new chapter for not only the products the company was making, but also their marketing.

“The Jeep was a turning point for Chrysler and was when our working relationship and creative work moved to a next level, “ says Jay. “There was so much at stake for that car to prove there was a new Chrysler in its devotion to product quality.”

The reasoning behind Marchionne’s thinking was that it was very important to let the public know that things were going to be very different with Chrysler after the bankruptcy, and different in a good way. This mindset even led him to delaying the launch of the Jeep Grand Cherokee to make sure that everything was handled right and the launch would go off without a hitch. It was a decision that would cost the company millions, but Marchionne believes it was the right choice.

“That was a turning point because it was the first car coming out of the company since its bankruptcy and we tweaked that commercial until the very end,” says Marchionne.

Take a look at the commercial for yourself and see if you believe that it was the best choice of rebirth for the company.

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The Cutest Little Jeep You Ever Did See

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Usually, when people think of Jeep, they think of the military and tough ruggedness. After seeing this Jeep listed for sale on eBay and featured over on Jalopnik, we are still in shock. Who knew that a Jeep could be so darn cute?

This 1953 Custom Willys 8X8 Overland has the typical green camouflage color and a white strip and star on the side. The interior could use a bit of work, and while it is a great restoration job by fabricator Dick Cook, pulling parts from 3 Willys Jeeps, there are plenty of great restored cars available for sale on eBay. What caught our interest was its 8 wheels, turning it from a tough Jeep into a vehicle as cute as a bug.

In their video from the eBay posting, the seller showed off all eight wheels and boasted, “There will never be another one of these…We’ve built a centipede.” You can view the full video below:

Right now, bidding for the car is at $8,705.00, though the bidding reserve has not yet been met. If you want to check out the bidding or see more pictures of this adorable Jeep, head over to the eBay posting here.

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